Daily Mind-ful 9 April 2017
Daily vlog diary: Actually, I know a ton about SEO; But I’m very ambivalent about digital marketing because numbers have usurped the rightful role of senior managers — and their hard-won decades of experience and wisdom; numbers must not, should not dominate decisionmaking, especially when it comes to creativity and entrepreneurial risk-taking; even the luxury industry is being subverted by accountants and statisticians; young people especially tend to put too much stock in numbers; Henry Ford would never have invented the automobile, only a faster horse and carriage, had he been looking at historic sell-through reports only; numbers are the single greatest headwind for creativity today; technology sucks: we feel endlessly busy; kids are so ahead of parents these days, especially my own son (praise god!); SEO is not about technocratic knowledge: it’s about time commitment; today’s SEO tools are so well designed that a monkey can optimize a website (well, not exactly… but close — if you use WordPress); no one steals American passports any more; I feel physically uncomfortable when making “nice”, pretty, happy content; just as well, since the last thing the world needs is more posts of girls saying, “look at my pretty dress”.